PORTFOLIO

Tom Moseley Stationery, Logo and Collateral Development

Client: Thomas A. Moseley is a 27-year veteran in the practice of law. Board Certified in Wills, Trusts and Estates, he has practiced in the Sarasota area since the beginning of his career. Blue was asked to create a logo and stationery for Thomas A. Moseley, Chartered to represent the firm and its potential role in the lives of clients.

Approach: Blue approached the logo with the idea of strength through simplicity. Not only did Blue need to create a memorable logo, it needed consistency across different media. With simple lines and two colors, the logo embodies the stability of the law firm while containing the owner’s initials. The colors, logo style and Grecian font were chosen to promote the idea of an established, experienced institution.